"Hey. How's everything?"
"Oh no. Why?"
"Business is terrible. I don't know what I'm going to do. I'm afraid I'm going to lose the shop."
"That's horrible... Hey. Have you ever thought of getting online and opening a webshop to supplement what you do?"
"I don't know the first thing about the internet. I wouldn't know what to do."
"Well, I can help you get a site together, a really simple one to start. And I know of this company that has some great ecommerce software. We can use that to set up the finer points of it all."
"Well, the software will help you set up a really nice online shopping basket for your customers. And then you can use it to set up a way to accept credit cards from your customers, so that they can order immediately from right there on your site."
"I wouldn't know how to do all of that!"
"You don't have to. This software makes it really easy, and all you have to do is customize it to look the way you want it to."
"Sounds like a huge job."
"Nope. You can get it all set up within hours of having purchased the software."
"Are you sure?"
"Yep. Used it myself, and have had great results."
"Well, when do we get started?"